Post-Covid Advocacy Series 4/4: Purpose – Mission – Vision.

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#1 was Territorial Markers, #2 WIIFM, and #3 Grassroots’ 3C’s. This last article will put a bow around post COVID advocacy principles as our way of encouraging all groups seeking government support to address the big-picture issues of Purpose…

Post-Covid Advocacy Series 3/4: The 3C's Clarity – Consistency – Collaboration.

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In articles 1 & 2 we addressed Territorial Markers and WIIFM. In this article, we address our trademark approach to effective advocacy which was developed based on the foundational principle that the very best people to speak FOR an industry…

Post-Covid Advocacy Series 2/4: Asking For What You Want.

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Last week Ray Pons addressed Territorial Markers, which are all about non-verbal communication. This article focusses on what you say, the words, and delivery of the words, when asking for what you are seeking from members of government and…

Post-COVID Advocacy Series 1/4: Territorial Markers.

Sr. Communications Specialist, Ray Pons presents the first of four articles designed to help you communicate better and communicate much more by design, rather than by default [your usual, comfort-zone style of self-expression]. Advocacy,…

The Incredible Opportunities, and Challenges, for Canadian Agriculture

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Recently I attended the summer meetings for the Canadian Federation of Agriculture (CFA) in Saskatoon, Saskatchewan. Flying there and back, I looked out my plane’s window to see an endless patchwork of farm fields below. It’s an amazing…

Ontario's Legislative Preview

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Late July is likely the most popular time for taking family holidays and time off, including those who work in government. Yet this summer, much like the preceding two, things continue to be far from “normal” in terms of what is likely…

First Impressions of Advocacy Networking

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Associate Consultant at Grassroots Public Affairs Reem Wahab shares her take on networking in the advocacy world as a newcomer. Attending events for the first time in the advocacy world can be quite daunting. Depending on the event,…
OLA

#GrassrootsGlimpse: A snapshot of the new 2022 Ontario MPPs

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Following the 2022 Ontario provincial elections, 36 new Members of Provincial Parliament have been announced. 36 out of 124 Ontario Members of Provincial Parliament (MPPs) will be taking a seat in the Legislative Chamber for the first…

Ontario’s 2022 Election is in the Books – What Happened and What to Look For Next

The Results The pollsters got this election right – a Ford majority seemed increasingly popular as the election campaign progressed and when the dust settled the PC Party ended up with a massive 83 seat super majority. It was a fantastic…

Defining Agriculture’s Centre of Gravity: A Look at the Gaps in Enthusiasm Among Older and Younger Canadians

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A piece written by polling & opinion research consultant, Adrian Macaulay. Over the years, polling and opinion research has enabled our firm to acquire a better understanding of how Canadians understand and perceive the country’s…