Reem is an associate consultant at Grassroots Public Affairs and is based in Ottawa. Reem can be reached at reem@grassrootspa.ca When it comes to lobbying government, I have learned it goes beyond scheduled meetings and formal conversations; it also includes maximizing each and every encounter, and embracing the unforeseen opportunities that can arise. Recently, I had […]
As Ontario gears up for the 2024 Budget, the Province is actively seeking input from a diverse range of voices: workers, families, business owners, and communities. This call for engagement underscores the government’s commitment to crafting a budget that resonates with the needs and aspirations of its citizens. The Essence of Budget Consultations Budget consultations […]
In this era of immediate and relentless digital communication, stories and images of overlapping crises have become the norm. If you don’t go out of your way to find good news, there isn’t much of it. Personally, I find it all rather overwhelming. I miss the old days when the family phone hung quietly on […]
Ray Pons, Senior Communications Specialist at Grassroots Public Affairs reflects on his recent training session and shares important lessons learned during this experience. Recently, I had the opportunity to deliver some advice, some training & coaching, to a group of young farmers. Young in years, yet very mature in substance, these young men and women […]
Effective communication is pivotal to the success of any project, whether it’s related to government relations campaigns or other sectors. Drawing on years of corporate experience, it’s evident that communications management serves as the linchpin that informs every aspect of a project. Properly executed, it ensures that both the team and stakeholders are kept abreast […]
(Photo by Sudbury.com) This past July’s cabinet shuffle by the Trudeau Liberals has increased speculation about Canada’s 45th general election happening sooner rather than later. I was uncertain a few months ago but am increasingly believing that there’s a chance for a federal election next spring. Whenever the next vote may happen, I am equally […]
In the digital age, many Canadians, like people worldwide, turn to social media platforms for news. Platforms like Facebook (now Meta), Instagram, and Twitter (now X) have become integral for news dissemination. This shift has challenged the traditional news industry, with claims of over 450 local Canadian news outlets closing in the past fifteen years.[1] […]
Canada’s Agriculture & Food Sectors Viewed as a Key Driver of National Security and Critical Infrastructure TORONTO, ON – August 15, 2023 – The fifth annual national Agri-Food public opinion poll by Grassroots Public Affairs finds one third of Canadians (32%) continue to see hunger and food insecurity as a very serious issue in Canada […]
Wednesday, July 26th, 2023, Ottawa, ON – This morning, in an attempt to ready the Liberals for the next election, Prime Minister Justin Trudeau unveiled a significant cabinet shuffle. This shuffle was not a surprise and was anticipated to be the largest change since 2021 – and that it was. The front bench has undergone […]
Parliament has risen for the summer and will not return to regular sittings until September 18th. Many organizations choose to also “take the summer off” from advocacy activities and turn their focus to internal business operations. While one can understand the need to take a break, it can be a short-sighted approach and cause an […]